Last week, I talked about connecting your business to holidays and events. Today, I’m going to take a slightly different perspective – creating your own event.
The marketing event is powerful because it creates excitement, both about the product being sold and the experience of being part of an “event.” It is something that, with a little imagination, can be put to work in any business. (more…)
In the United States, today is Labor Day, a holiday to celebrate the contributions of America’s workers. The Labor Day weekend is also the unofficial end of summer. Last, but not least, it’s a great excuse for businesses everywhere to run sales and promotions.
How does that apply to your business? (more…)
Last week Ed and I were honored to host the Coffee Connection for the Lincoln Park Chamber of Commerce at the Steppenwolf Theater.
As always the turnout was great. Especially when you consider that it started at 8:30 in the morning before everyone had to be at their offices – they were 74 people total at the event!
I have to say that I love the Lincoln Park Chamber, and they are all so welcoming. They also have a great diversity in their membership; encompassing businesses from small to quite large! And it was our pleasure to host the event!
But what I love about these events is that they draw a lot of great people to them, without being overwhelming. Even in an hour, you can still meet a lot of great contacts…and all before 9 am!
After we all networked, we were treated to a Behind the Scenes look at Steppenwolf, which is amazing when you consider the talent that has graced that stage. We saw it all – from behind stage left, to the greenroom.
Furthermore - and I can’t stress this enough - you never know who people know. Many business owners don’t attend these events because they don’t feel as though they are meeting their “target audience”. BUT…you don’t know who they know, and having a large network of people is how you break down walls to the people you want to get to!
So don’t be afraid to let people put a face with a name!
Maybe I’ll see you around town!
I’d like to cordially invite you to an upcoming workshop where I’ll be presenting on the 8 keys to jump start your marketing.
I’ve spent the last 15 years helping some of the biggest companies in America market more effectively. Over the years I’ve discovered the “secret formula” to successful marketing.
The truth is I’ve always had a burning desire To help “the little guy.” I’ve condensed my years of experience helping the fat cats get fatter into a marketing system that anyone – no matter how small – can put to work in their business.Â
Although normal tuition for our Thrive Strategy Workshops is $147, on Friday, April 11, 2008, you have the rare opportunity to participate in my Marketing Success Workshop at zero cost.
I’m extending this offer to you because I’m absolutely convinced that your participation in one of our Master Groups will change your life and your business forever. I want you to see for yourself how life changing your involvement with this group can be.
Please accept it, and save the $147 tuition, OK?
Find out why RIGHT NOW is the perfect time for YOU to start or expand your business.
You are only 90 minutes away from discovering how to:
If you miss this workshop, it could literally cost you thousands of dollars!
No joke.
Register right now to ensure you get a seat. The facility can only accommodate about 20 people – and I expect the room to fill up fast.
To Your Success,
Ed Erickson, Head Coach, Thrive Strategy
P.S. Once again, here is the registration link.
P.P.S. I don’t have any plans to do this workshop again anytime soon. Don’t get locked out, REGISTER NOW.
Last night the Chicagoland Chamber of Commerce hosted their annual Exchange. It’s a large networking event that plays host to over 500 of Chicago’s finest working people! It’s a chance to network with a very wide varity of industries at all levels of size - from T-Mobile, to Katherine Anne Confections.Â
 I seriously felt dizzy at the end!Â
But I love these types of events. Everyone is so excited to be there, and they all seem to love what they do! Not to mention the great catering!
But seriously, these events, as “crazy” as they get, are a great way to get your name and face out there. You can spend all the money in the world on the best marketing, but there’s nothing better than good old networking.Â
People will always work with other people that they know. And how can they get to trust you if they don’t know you?Â
So get out there….meet and greet! Let people see that shining smile!
For more information about the Chicagoland Chamber, please visit their site:
