Ed Erickson has been working with Fortune 500 companies, entrepreneurial start-ups, and advertising agencies for more than a decade.   Ed has designed and implemented literally thousands of strategic marketing research programs in both consumer and business markets.
Ed possesses a deep understanding of strategic marketing issues and a solid mastery of research methodologies.  Ed’s work has helped his clients launch brands, outmaneuver competitors, deliver exactly what customers need, and seize opportunities.
He has been an invited speaker on marketing and research methods at events of the American Marketing Association, the Market Research Association, the European Society for Opinion and Marketing Research, and others.
Ed is the head coach of the Thrive Strategy Master Groups.  In these groups, Ed coaches small business owners to new levels of business success through the smart implementation of proven marketing strategies.  More information is available about Thrive Strategy Master Groups at www.thrivestrategy.com.